How do successful companies create products people can’t put down?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked Split4g for mac. is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
Eyal provides readers with:
• Practical insights to create user habits that stick.
• Actionable steps for building products people love.
How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the 'Hook Model' - a four steps process embedded into the products of many. Complete summary of Nir Eyal and Ryan Hoover's book: 'Hooked: How to Build Habit-Forming Products'This summary of ideas from Nir Eyal and Ryan Hoover's book 'Hooked: How to Build Habit-Forming Products' provides they key to forming customer habits for your products and services. Hooked by Nir Eyal, 837, download free ebooks, Download free PDF EPUB ebook. Downloads: Hooked: How to Build Habit-Forming Products.pdf (1.5 MB), Hooked: How to Build Habit-Forming Products.mobi (4.6 MB), Hooked: How to Build Habit-Forming Products.epub (2.3 MB) Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked Split4g for mac. is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
Hooked How To Build Habit-forming Products Epub
Eyal provides readers with:
• Practical insights to create user habits that stick.
• Actionable steps for building products people love.
Hooked How To Build Habit Forming Products Epub Free
• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.